Marketing Manager

Marketing Manager

The Rapaport Group is an international network of companies providing added value services that support the development of ethical, transparent, competitive, and efficient diamond and jewelry markets. We are looking for a Marketing Manager to join our team.

Reporting directly to the RapNet Chief Marketing Officer, the Marketing Manager will be responsible for helping the RapNet and Rapaport Information Services marketing team create and manage its digital and offline marketing activities including email campaigns, landing pages, advertising, social media, inbound and tradeshows.

This is a full-time, hybrid position with at least 1-2 days a week presence in the Jerusalem office.

Responsibilities:

Perform day-to-day marketing tasks and manage marketing projects
Assist the CMO in formulating and implementing marketing strategy, planning, creating marketing plans, and implementing marketing initiatives
Utilize HubSpot automated marketing software to write, formulate and implement email campaigns, workflows, landing pages and content
Perform market research
Help manage the production of promotional materials and digital marketing campaigns: Google ads, emails, social media and inbound marketing - including conversion optimization and reporting
Manage the creation of content for blogs, social media and case studies
Manage strategy and implementation of tradeshows and events

About the Rapaport Group: The Rapaport Group is an international network of companies providing added value services that support the development of fair, transparent, competitive and efficient diamond and jewelry markets. Established in 1976, the Group has more than 20,000 clients in over 120 countries. Group activities include Rapaport Information Services providing research, analysis and news; RapNet – the world's largest diamond trading network; Rapaport Laboratory Services; and Rapaport Trading and Auction Services specializing in recycled diamonds and jewelry. Additional information is available at www.rapaport.com.

Requirements:

Fluent English speaker
4 years of relevant work experience marketing to B2B companies
Academic degree in Marketing, Communications or Business
Proficient use of marketing automation platforms, specifically HubSpot
Experience in lead generation through organic, inbound and digital marketing
Familiarity with PPC, social media and community management
Ability to create and execute effective marketing strategies that meet brand standards
Excellent strategic, analytical and creative thinking skills
Excellent written and verbal communication skills
Exceptional attention to detail and project management skills
Knowledgeable about marketing funnels, lead scoring, lead profiling, and other methods of the lead qualification process