SparkBeyond Published: January 20, 2020
Job Type
Level of education
Undergraduate
Spoken Language needed
English
Level of Hebrew
Medium
Location of job
Netanya
How many relevant years experience do you require for the role:
More than 3 years

Description

What will you do?
- Establish, define and lead our global marketing strategy.
- Translate our business vision into an internal & external marketing roadmap, including:
- Creating a narrative strategy
- Raising brand awareness
- Positioning
- Thought leadership
- Connecting our social impact and it’s reflection in both reach and relevance
- Create tailor- mad, consistent and coherent content that targets our audiences and tells our story in the most unique and compelling way.
- Manage our social profiles and presence including our website, Linkedin, Facebook, Twitter, conferences and more.
- Collaborate with our executive team and domain owners, as well as external clients, partners and industry figures to get a holistic understanding of needs and opportunities.
- Provide sophisticated research and analysis on market trends, customer behaviours and competitive moves to identify challenges and opportunities for growth.
- Closely engage with various in-house teams to understand their business needs and goals and create a marketing plan to achieve them (define the target audience, brand, story, voice, etc)
- Conduct data driven operations to track , monitor, analyze and optimize ROI.

Requirements

- 6+ years experience in leading marketing, preferably for global B2B / SaaS software startups.
- A track record of successfully scaling marketing efforts in a growth & impact oriented company.
- Experience successfully driving the creation of innovative marketing strategy to hit target goals.
- A track record of data driven execution and operational excellence.
- Resourceful creative thinking with proven experience in developing innovative marketing ideas and strategies.
- Passion and talent for creation of deep and inspiring content.
- Fluent, inspiring and energizing public speaker.
- Native English.
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