Wix
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  • Published: May 8, 2022
Job Type
Level of education
High school
Spoken Language needed
English
Level of Hebrew
Medium
Location of job
Tel Aviv/ Ramat Gan
How many relevant years experience do you require for the role:
2 years

Description

We are:

Wix’s Outreach team within our SEO group. We specialized in off-page activity and app presence. Our main goal is to increase the volume of quality traffic and gain new leads to Wix's assets. We love new challenges and are highly motivated to come up with growth initiatives and creative solutions.

You are:

A SEO manager who’s passionate about content and the ever-evolving digital marketing landscape. You know all the important aspects of off-page SEO, You have excellent analytical and technical skills and knowledge of Excel / Pivot.
You’re highly proficient in writing and speaking English and you have editing skills. You’re passionate about storytelling and brand representation, which will help communicate and guide designers and copywriters. You have a proactive approach, you’re organized, you have strong problem-solving skills, and the ability to multitask and work under pressure.

You’ll get bonus points if you’ve worked in a large international company, or if you have knowledge of ASO: App Store Connect and Google Play developer console and tools like App Annie, SensorTower, and MobileAction.

As an Outreach & ASO Manager you will:

- Be in charge of Wix’s apps store optimization (ASO) using keyword research, app store screens, video, and other creative ideas and performing localized keyword research and competitive analysis in multiple languages
- Run continuous A|B tests to increase the conversion rates and improve rankings
- Own analytics and implement ASO strategies to increase the conversion rates on the app stores and to grow our organic traffic for Wix apps
- Keep up with the latest ASO and mobile marketing trends and bring in innovative ideas, knowledge, tools, and platforms that increase our ASO efforts and organic growth
- Collaborate with Wix’s stakeholders and advise on new features and releases
- Report on the ASO results and achievements in terms of rankings, new signups, and success that were achieved by the ASO activity
- Manage Wix’s perception and SEO off-page activity: plan and deliver outreach campaigns that drive traffic, leads, and brand loyalty and oversee the entire collaboration process with bloggers and web owners.
- Create a content strategy, discover content opportunities, and other white-hat inbound link pursuits
- Carry out our strategy efficiently and effectively, including monitor and analyzing results

We’re proud to be an equal opportunity employer. Wix was built around the idea that everyone has the right to be successful, online. This same vision defines us as an employer: creating a work environment where everyone is welcome, and anyone has the right to succeed.

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