ScheduleOnce Published: October 8, 2017
Job Type
Category
Level of education
Undergraduate
Level of Hebrew
Basic
Spoken Language needed
English
Location of job
Tel Aviv/ Ramat Gan
How many relevant years experience do you require for the role:
1 year

Description

* Native English speakers only *

As a Product Marketing Manager you will be engaged in various projects throughout the entire product lifecycle, starting from market research, market requirements definition, product requirements definition, working with the development organization and taking the product to market.

Position responsibilities:
- Product messaging - Develop product positioning and messaging that differentiates the company’s distinctive competence & the product’s uniqueness.
- Product launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan.
- Leads funnel optimization – Create product marketing content such as landing pages, blogs, websites, and case studies that will grow new leads across industries and entry points.
- Market intelligence - Market research and competitive benchmarking to arrive at viable concepts and to develop the core positioning and messaging for the product
- Go to market campaigns – develop the strategy and manage the marketing programs that drive demand for your products.

Requirements

* Native English speakers only *

- 1-3 years of experience in product marketing or product management (B2B software preferably). Design experience a plus!
- Exceptional interpersonal, oral and written communication abilities (English as mother tongue is a MUST).
- Strategic thinker with attention to detail.
- Highly independent and self-motivated.
- Effective at interacting with a wide range of audiences including sales and product management.
- Effective problem solver with strong business acumen, creativity, and analytical skills.
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