- 47 active jobs (view)
- Published: December 30, 2023
Description
Moon Active is one of the world's fastest-growing mobile game companies, providing entertainment to millions of active users across the universe. The company is headquartered in the heart of Tel Aviv.
As we expand, we're looking for a Mobile User Acquisition Manager to join our amazing Marketing team.
Responsibilities:
- Manage, optimize and maximize ROI on large scale social media platforms (Facebook, Twitter, Instagram, YouTube, Twitch)
- Constant conversion performance improvement by A/B testing ad copy and creative types
- Make recommendations on campaign enhancements including retargeting, bid automation, etc
- Provide regular reporting and analysis of campaign performance
- Identify new opportunities, plan, test and implement new customer acquisition channels
- Help influence the strategy for several key digital marketing initiatives
REQUIREMENTS
- +2 years of experience managing significant PPC budgets ($100K and up) on social media in a professional capacity (executing/managing a company’s social media efforts)
- Exceptional analytical and quantitative skills, Strong Excel skills
- Able to multitask and prioritize among many competing needs in a fast-paced, fluid environment, and ensure delivery dates are met
- Good working knowledge of current best practices in paid traffic
- Fluent Verbal and Written English Skills required
- A minimum of a Bachelor’s degree, preferably with an emphasis in marketing, business, computer science, math, or similar quantitative focus
Advantages
- Passion for mobile or free-to-play gaming
- Understanding of mobile attribution
#LI-Hybrid