Playtika Published: February 6, 2019
Job Type
Level of education
High school
Spoken Language needed
English
Level of Hebrew
Medium
Location of job
Herzliya
How many relevant years experience do you require for the role:
2 years

Description

Playtika is looking for you to be our next Monetization Manager master mind to join our incredible monetization team!

The Monetization Manager is responsible for managing all the players that have ever joined our games across different segments according to their motivation and behaviors.

Developing a quarterly and monthly plan aligned with the strategy that leverages all product features and marketing tools in addition to coming up with exciting new innovative ideas and communicating it to millions of players.

You will own Revenue and DAU KPIs and will plan and execute monetization strategies that will motivate and encourage the players to stay, play and pay aligned with the retention monetization KPIs targets.

You will develop daily promotional plans and be in charge of its implementation through the campaign design, creative development of all communication channels, operational launch of the campaign, monitoring its results and reacting accordingly and analyzing it, all while working closely with the creative team, operations team, product owners and BA team. In addition, you’ll own a product line with a full responsibility on its launch and ongoing usage

Requirements

- 2+ years of experience as Brand Manager, Marketing Manager, CRM or Product Marketing (in the online industry- an advantage)
- Proven analytical competencies
- Focus on consumer behavior in digital entertainment/games - advantage
- Strong English written/verbal communication skills
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