Graduway Published: February 9, 2019
Job Type
Level of education
Undergraduate
Spoken Language needed
English
Level of Hebrew
Hebrew not required
Location of job
Raanana
How many relevant years experience do you require for the role:
More than 3 years

Description

Graduway, the leading alumni relations and mentoring software provider, is looking for an experienced Marketing Manager to join the marketing team. The ideal candidate will have hands-on marketing experience to create impactful marketing campaigns and product marketing initiatives to drive revenue and grow awareness.

Our office is based in Ra'anana.
Our standard working days are Monday to Friday.

Responsibilities
- Develop compelling positioning and messaging that differentiates our products and services
- Perform competitive research to build expertise on our competitors and how they are positioned to drive changes to marketing processes based on insights
- Develop marketing plans in conjunction with our marketing team to support the retention of existing customers and the acquisition of new customers
- Drive Go-To-Market strategies, working with relevant stakeholders to manage impactful launches
- Interact with clients, analysts and prospects in order to gain insights and translate them into marketing resources
- Create thought leadership in the form of white papers, data sheets, blogs and presentations to articulate the benefits of our solutions
- Work with our customers to create case studies and customer success stories
- Serve as an evangelist for our solution and present our products to external and internal audiences including on webinars, conferences and customer meetings

Requirements

- 3- 5 years of marketing experience
- At least 2 years of it in Hi-Tech industry
- Native English
- Must have a strong background in content creation
- High level of attention to detail
- Ability to build relationships across organizations and handle alternative viewpoints
- Strong organizational, time management and problem-solving skills, strong attention to detail, ability to prioritize workload and meet deadlines with frequent interruptions
- Comfortable working in a fast-paced, deadline-driven environment and interfacing with all stakeholders at all seniority levels
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