VOOM Insurance Published: March 31, 2021
Job Type
Level of education
High school
Spoken Language needed
Hebrew, English
Level of Hebrew
Fluent
Location of job
Tel Aviv/ Ramat Gan
How many relevant years experience do you require for the role:
3 years

Description

A unique opportunity at a growing cutting edge InsurTech startup

Plan, create and execute engaging and effective marketing programs and materials to promote VOOM’s products and services, raise brand awareness, and generate demand. You will work closely with our marketing, product, and design teams to create outstanding messaging and user experience for our customers.

VOOM is a rapidly growing startup in the InsurTech industry.
We created the world’s first on-demand, usage-based insurance platform for Unique Mobility products. The company’s first product, SkyWatch, leverages the power of machine learning to assess and mitigate risks and provide on-demand insurance for thousands of drone pilots.

Headquartered in Tel Aviv with an office in Palo Alto, CA, VOOM is operating in the USA, Canada, and the United Kingdom and is backed by leading VCs such as Arbor Ventures, F2 Capital, Kaedan, and Verizon Ventures.

The ideal candidate:

- Digital-native tech-savvy marketer - Loves tech and digital marketing with endless curiosity.
- Can do - Knows how to build a strategy, plan tactics, and make it all happen hands-on, without it costing an arm and a leg.
- Data-driven - Results-oriented manager who’s not afraid of spreadsheets and knows how to measure ROI.
- Chooses to do what’s right for the company and its goals rather than what “everyone else is doing”.
- Thrives in a lean, agile, no-nonsense startup environment.

Are you excited for the opportunity to:

- Be the owner of the company’s messaging, tone, and voice on all marketing, product, and communications assets.
- Hands-on manage the company’s social media assets and engagement (Instagram, Facebook, YouTube LinkedIn, Twitter).
- Create exciting marketing content from videos and newsletters to printed marketing materials.
- Manage external content service providers, including setting goals and objectives, approving campaigns, and supervising ongoing activities.
- Measure KPIs vs. company goals. Communicate metrics to management and as a basis for optimization of marketing plans.
- Be open to expanding your horizons to additional marketing responsibilities that may arise.

Requirements

- Minimum 3 years of professional experience as a Digital Marketer
- Native English speaker with copywriting abilities
- Social media: Excellent knowledge of social media channels for B2C marketing: Instagram, Facebook, LinkedIn, Twitter,– mandatory;
- Content creator: Ability to create cutting-edge creative content from articles to videos. Experience with Mailchimp, Design and video editing platforms – an advantage.
- Website: Experience with web design, microcopy, analytics tools and tracking tools: Google Analytics and Search console, others.
- PR: Experience in Press Release writing and distribution – an advantage.
- Campaign management: Experience with Google Ads, Facebook Ads campaign management and measurement tools – an advantage.

Personal traits:

- Data-driven
- Endlessly curious
- Digital design skills
- Detail-oriented
- Exceptional written communication skills
- Team player
- Ability and eagerness to learn
- Time management skills
- Independent, go-getter, persistent
- Self-motivated
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