WalkMe Published: August 1, 2019
Job Type
Level of education
Undergraduate
Spoken Language needed
English
Level of Hebrew
Basic
Location of job
Tel Aviv/ Ramat Gan
How many relevant years experience do you require for the role:
More than 3 years

Description

What will you actually be doing?
- Maintain an annual webinar calendar with a consistent cadence of scaled online and offline events mainly webinars, meetups and small intimate on-site events.
Source and build a community of partners to join forces to execute the plan
- Work with marketing leadership to develop and execute a clearly defined webinar and event strategy that supports lead generation, pipeline acceleration and thought leadership goals.
- Cultivate relationships with individuals from the WalkMe ecosystem, thought leaders, customers and partners to build a network of speakers that can deliver cutting edge content
- Stay abreast of industry trends and hot topics to ensure content is of interest to our audience
- Work cross-functionally with the email marketing, social media and information system team to manage all aspects of the webinar/event process: from speaker sourcing through program kick-off, promotion execution and post funnel marketing
- Provide promotional kits and enablement tools to co-presenting partners
- Constantly develop innovative ideas to take the program to the next level
- Find creative ways to reuse/repurpose webinar content and drive on-demand strategies

Requirements

- B.A in a relevant area
- 5 years in various positions in the Marketing field, event management, webinars
- Experience in content marketing and content creation
- SaaS industry experience - Advantage
- Knowledgeable about enterprise SaaS vendors
- Proven complex projects management record
- Work according to cross-functional marketing processes (email marketing, social media, information system)
- Ability to write marketing content for Webinar abstracts, presentations, landing pages.
- Ability to come up with creative ideas for event and webinar contents
- English - Native Speaker
- Experience with Salesforce system
- Go getter personality
- Ability to multitask, set priorities in a dynamic and hectic environment
- Great interpersonal skills, smile 🙂
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