WalkMe Published: September 10, 2019
Job Type
Level of education
Undergraduate
Spoken Language needed
English
Level of Hebrew
Medium
Location of job
Tel Aviv/ Ramat Gan
How many relevant years experience do you require for the role:
More than 3 years

Description

WalkMe, industry leader in Digital Adoption, provides the world’s first Digital Adoption Platform (DAP), designed to help enterprises guide and engage end-users through an array of websites and applications.

WalkMe is looking for a dreamer and a doer to fulfill the role of Internal Communication Manager and help continue making WalkMe the best place to work.​

Communications Managers are focused on company strategy, content creation, and deliver and package messaging . They create and communicate strategic messages and promote them internally to each target audience as needed.

What will your job look like?
- Develop and execute global employer branding strategy.
- Develop and execute marketing campaigns to promote Walkme as a great place to work that authentically communicates our unique culture.
- Work closely with the Talent Acquisition teams to target and leverage our employer branding efforts to attract and retain top talent in the locations and with the key skills required for our growing organization
- Stay abreast of employer branding best practices and tools; implementing new ideas as appropriate for Walkme
- Manage day-to-day planning and execution of brand and marketing efforts to support our employer branding initiatives.
- Work closely with Talent Acquisition and organizational leaders to understand our needs and challenges in attracting talent. Develop targeted branding campaigns to address those challenges.
- Leverage opportunities to engage employees in employment branding efforts
- Evaluate metrics, report on campaign results and determine ROI
- Collaborate with Marketing to produce engaging content to share via a variety of channels, including website and blog features, photos, videos, print collateral, and communication templates
- Program manage internal & external Employer Branding/Recruitment Marketing events.
- Build and execute the social recruiting strategy. Includes identifying appropriate social media platforms, objectives, and content to build a best-in-class strategy. Make social posts and respond accordingly as well as measure success
- Adapt messaging as appropriate to resonate with the different cultures of employees globally
- Work closely with Talent Acquisition and Corporate Marketing to ensure the culture message that is promoted and shared internally is consistently and appropriately shared externally.
- Includes educating all who recruit.

Requirements

- Bachelor’s degree in Marketing or a related field
- Minimum of 5+ years of experience required with 3+ years of marketing experience ideally in Software industry.
- Proven experience managing complex marketing operations processes (promotional material review, brand planning, market research, etc.)
- Experience developing targeted marketing campaigns
- Experience managing social media platforms including Facebook, LinkedIn, Glassdoor, Instagram, etc.
- Ability to develop appropriate collateral materials to be used in branding campaigns
- Excellent interpersonal skills
- Ability to self-motivate and work independently
- Excellent written and verbal communication skills
- Must possess the ability to work collaboratively with a variety of stakeholders at all levels and across functions
- Strategic thinking skills
- Personal effectiveness/credibility
- Ability to manage competing priorities in a fast-paced environment
- Able to thrive and prioritize in a constantly changing environment
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