GlassesUSA.com Published: August 5, 2019
Job Type
Level of education
Undergraduate
Spoken Language needed
English
Level of Hebrew
Hebrew not required
Location of job
Tel Aviv/ Ramat Gan
How many relevant years experience do you require for the role:
1 year

Description

* Native English is required for this position *

GlassesUSA.com is a leading online retailer of prescription eyewear, named a top 200 online retailer in the U.S. by "Internet Retailer", our belief is that prescription eyewear shouldn't cost a fortune.

Job Summary

The email marketing manager is responsible for managing the planning and execution of promotional and lifecycle email campaigns in support of GlassesUSA’s customer retention program. Utilizing cross-functional project management skills, this role will ensure that projects remain on schedule, on brand and well executed. As an extension of the marketing team, this role will help shape content strategy and creative briefings for communications across multiple channels.

Requirements

• Mother tongue level English is a must!
• 2-3 years of relevant experience – content strategy, or hands-on email marketing, or previous experience working as a brand or marketing manager.
• Understanding of email best practices, metrics and associated KPIs.
• Understanding of Microsoft Excel – VLOOKUP & Pivot Tables are the basic.
• Experience with Google Analytics and understanding of web analytic metrics.
• Familiarity with dynamic content, segmentation and data usage.
• Strategic and creative focus, with ability to think out of box.
• Basic understanding of HTML & CSS - An advantage!
• Strong attention to details.
• Strong organizational and time-management skills.

Position located in Ramat HaChayal, Tel aviv.
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