SimilarWeb Published: September 11, 2020
Job Type
Level of education
Undergraduate
Spoken Language needed
English
Level of Hebrew
Basic
Location of job
Tel Aviv/ Ramat Gan
How many relevant years experience do you require for the role:
3 years

Description

As the most trusted platform for measuring online behavior, millions of people rely on SimilarWeb insights daily as the ground truth for their knowledge of the digital world. We empower anyone — from the curious individual to the enterprise business leader — to make smarter decisions by understanding why things happen across the digital ecosystem.

As a Content Marketing Manager at SimilarWeb you will:

Join our Investors Solution team to provide quality, insightful and data driven content to support the sales funnel. This position requires a mix of content creation experience, agility with numbers, passion for insights, and product marketing skills with a deep understanding of the investment community and investment life-cycle. If you are passionate about insights, messaging and the investment world, this is the right opportunity for you.

Responsibilities:
- Become the expert in SimilarWeb’s use case and value proposition for investors to own the solution content messaging and positioning throughout the funnel
- Collaborate with the product team, investors business unit and the marketing team to plan and execute a full and ongoing content plan to support the investor solution
- Perform both quantitative and qualitative research to create high-quality, insights-driven content, providing value to SimilarWeb’s current and potential investor clients
- Drive business results by identifying opportunities to develop and strengthen our product marketing materials and messaging by persona, industry and country-specific requirements
- Optimize materials for search and for all content channels including online, social media, email, video and print

Requirements

- 3+ years of professional writing experience leading to business impact
- Experience in finance / investors industry
- Solid experience in product marketing/communication role
- Native English speaker
- Confident self-starter, able to work in a matrix organization
- Excellent people skills to interact with colleagues, cross-functional teams, internal clients, and distribution teams
- Solid analytical skills, ability to run complex modeling and a love of well-explained analysis
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